About Us

SNOB is an independent creative tech company at the frontier of digital entertainment infrastructure. Since our launch in Cyprus, we’ve been committed to building immersive, intelligent platforms that serve as the backbone for premium digital ventures across the globe. Our philosophy combines high-end aesthetics, engineering precision, and a partner-first approach. We work exclusively with visionary operators to launch standout digital properties designed for cultural impact and scalable success.
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SNOB Team

We are powered by a selective team of global experts — designers, engineers, architects, and strategists — who bring together artistry and system thinking. Every product we create is driven by a shared passion for innovation, quality, and digital excellence. Our standard is not “good enough.” It’s iconic.

Assaf Gedalia
Co-Founder & CEO

Asaf is a visionary leader whose entrepreneurial spirit and insight into the psychological aspects of technology drive our strategic vision. His innovative approach helps make meaningful connections more intuitive and accessible worldwide.

David Haba
Co-Founder & CFO

David expertly manages our financial strategies, promoting sustainable growth and financial stability. His profound understanding of the financial and tech markets is essential for navigating the complexities of tech innovation.

Dan Pupko
COO

Dan excels in strategic planning and execution, aligning operations with company goals while enhancing efficiency. He is adept at management, swiftly addressing challenges with effective solutions. His leadership fosters a collaborative environment, effectively bridging cultural and geographic divides.

Avraham Gabai
CTO

Avi, a recognized tech genius, leads the development of advanced dating technologies and manages our global teams. His visionary approach and expertise in innovation drive our platforms to set new standards in the dating industry.

Maria Garmel
CMO

Maria, a digital marketing pioneer since the early 2000s, has significantly shaped our and our partners' marketing strategies with her expertise in strategic and product marketing. Her profound understanding of digital landscapes and her ability to drive profitability enhance our collective global success.

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